EGaming News: "Bronny" Signs Sponsorship Deal with FaZe Clan

Other Sep 05, 2020

LeBron “Bronny” James Jr. isn’t just a single-sport athlete.

The high school basketball prospect – and son of NBA superstar LeBron James – has signed with top esports company FaZe Clan, owners of multiple competitive esports teams.

While Bronny won’t be playing for any FaZe team (at least, not yet), he will be streaming and playing under the gamer tag “FaZe Bronny.”

The 15-year-old (that's right, FIFTEEN!) has already made a big name for himself on Twitch with over 330,000 followers tuning in to his streams, mainly of Fortnite and Call of Duty: Modern Warfare.  He also boasts a big social media following with 4.3 million TikTok followers and 5.5 million on Instagram.  ESPN
ranked him as the #24 high school basketball prospect for his 2023 class.

FaZe Clan has also recently signed a number of other celebrity athletes, including JuJu Smith-Schuster of the Pittsburgh Steelers, Ben Simmons of the Philadelphia 76ers, and Meyers Leonard of the Miami Heat. The company has competitive esports teams for many popular games, including Call of Duty: Modern Warfare, Counter Strike: Global Offensive, PlayerUnknown’s Battlegrounds, Tom Clancy’s Rainbow Six Siege, FIFA, Fortnite, and VALORANT.

FaZe was recently in the news for its Call of Duty: Modern Warfare team, the Atlanta FaZe, which made it to the CDL Championship where they lost to the Dallas Empire.

-- written by Kyle King


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